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SOI And DOI CPA Offers Guide
#1
This guide is for new people who don't know what SOI & DOI are.

I will share what they are and the pros & cons of each.

SOI = Single Opt-In

Pros:
These offers are the easiest to convert
Used on a wide variety of offers

Cons:
Lower payouts
May have quality issues

DOI = Double Opt-in

Pros
Higher payouts
Better quality so you can get pay bumps

Cons
Converts lower because some people never verify their email.

It all comes down to testing, I have had DOI Campaigns convert at 10 - 30% so don't always go for SOI test them both [Image: clear.png]

Any questions?
 
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